11.16.2011

VIDEO: Kina Grannis "In Your Arms" and 288, 000 Jelly Beans


Now, this is what I call a brilliant music video. The artistry and creativity set it apart with all the music videos of today which to me are pretty average. There's not much originality and it is loaded with tons of subliminal messages and distasteful scenes.

Kina Grannis featured in this music video singing her single, "In Your arms" with thousands of colorful jellybean paintings in the background which also tells a story all in itself. There were tree, mountains, a girl with guitar, birds, balloons, rainbow, snow, a pot and watering can, a growing plant, an apple, even a worm,  a butterfly, fire, bats, beach, an angel singing lips, fireworks, a damsel in distress being saved, a skull and planet jelly beans. It was a pleasure to watch.

It is unique and different. The time, which is 22 months, effort and work spent on making this video definitely paid off. The director, Greg Jardin, is commendable for attempting to create such artistry. The music video is simple and organic yet it oozes authenticity and pure art.

Watch the making of video below:  





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